A network of ideas - development 2.0

01.02.2008 | Christian Kreutz

Published in the Internationale Politik magazine in December 2007.

How the participative Web 2.0 challenges development cooperation - and why this is a chance for development organizations

Adyaka, a village in the heart of Uganda, needs a new trade school. None of the 4,000 inhabitants have the necessary skills to develop a business plan an the government has not been of any help at all. So the citizens of Adyaka have had to come up with a plan. With the help of the Internet they petitioned, literally, the whole world and asked for support for their village. Via the global neighbor network nabuur.com, volunteers worked in conjunction with the villagers to set up a business plan. Adyaka is not alone it its quest for support. 10.000 volunteers, who provide their skills and expertise, are available to help up to 150 communities. This web-based global neighbor network allows people from all over the world to discuss basic approaches, develop concepts and receive immediate feedback regarding the difficulties and the success during the implementation process.

Nabuur is just one of many platforms with innovative players which have emerged in recent years. The plurality of their approaches has one thing in common: each and every one is using the internet to promote and advance new development ideas. The traditional development cooperation is being confronted with a new, and so far, unfamiliar dynamic. The concept of ‘help to self-help’ defines the roles of the participants in an entirely innovative way: The borrowers pick the lenders.

The internet, since its breakthrough ten years ago, has been the subject of constant change. More than a Billion users have transformed it into a complex and multi-layered social network. The catchword “Web 2.0” allows internet users to create new individual realms within networks, users swap their knowledge and work together to create concepts and develop solutions. How can biomass be used to generate energy? The answer is provided by Howtopedia, a platform for applied knowledge, which supplies simple sets of technical instructions. The technology is secondary -- the main motors of this spontaneous Internet movement are openness, transparency, networking and a focus on innovation. Cross-national project ideas are developed uniting a wide range of experts, interested parties and above all people in need of support. Cooperation develops via the peer-to-peer principle, directly, world-wide and very casual. In the past past, users exchanged songs in decentralized networks, now they are exchanging concepts for African villages. Organizations are working together with civil societies, individuals and groups form ad-hoc alliances across borders. Charles Leadbetter, author of the book "We Think", sees an unlimited creative potential in these flat self-organized networks that are no longer in need of a classical organization. A new generation of social entrepreneurs, activists and volunteers are on their way to establish their own definition of international understanding.

This also opens the door for new and innovative approaches of the entire foreign aid field. Globalgiving.org is a platform that guarantees investors that 85-90% of the investment will be used locally and that the project will get off the ground in less than 60 days. The implementation, the successes and failures can be tracked through the entire cycle of the project -- available to the public via the internet. A network of ideas, a global exchange for social and innovative projects, has been created. Benefactors are often rich philanthropists who have access to large sums of money, however, small donations still play a role. The main players of these networks are small teams that rely on individual, direct help and the ability of people to volunteer their time. At Kiva.org, anybody willing to do so can participate in financing a fish booth for a woman in Ecuador directly from their home computer. Micro-lending between the lenders and the borrowers is a direct result of the popular micro-financing in the worldwide fight against poverty. Kiva.org has disbursed 13 Million Dollars with an over 99% rate of repayment. The cooperation within local organizations aided in the development of an effective and transparent approach which questions the status quo of traditional foreign aid organizations. The lender will personally get his update from the woman owning the fish booth regarding the progress of the project. The consequences of these networks are highly underestimated, even though the approach has its own dynamic and will change development cooperation.

These platforms have been developed mainly in the North. In the South however, innovative social networks, which are directly connected with the local needs, have emerged. In Egypt, for example, the opposition movement has successfully established a network via the Internet. Human right activists use weblogs to discuss the current political situation, and also a homegrown Arab public forum has been developed alongside the state-controlled press. Activists use the newest innovative instruments for their campaigns such as posting photographs taken by mobile phones in order to document the manipulation of Egyptian elections. Even the Diaspora is using the internet quite extensively in order to develop and propagate ideas regarding business and common public interest. Mukuru.com, for example, is a platform where one can buy products for relatives living in Zimbabwe. As the internet in Africa has been getting connected with mobile phones, articles, such as presents, can be bought by SMS. The migrants do not only support their own country with money transfers, but they also use the internet strategically to turn acquired knowledge into support for development projects. This sort of ‘brain gain’ results not only in innovative business practices, but also in political change. And so is the case of Mzalendo.com, who has “An eye on the Kenya Parliament”. The process of change does not only depend on financial support, but also on the commitment and dedication and the successful networking capabilities of all people involved.